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Hendrik Speck
Biography | Lectures | Bibliography | Press and Media | Projects | Theses and Dissertations | Resources | Links
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| Course 1 | Courses 2 3 4 5 6 7 8 9 10 Top |
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CYBEROCRACY: TOMORROW NOW (3 credits)
Discusses in an intensive dialogue with prolific writer, one of the leading web theorists, recent developments in cyberspace and explores futurist options.
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| Course 2 | Courses 1 3 4 5 6 7 8 9 10 Top |
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CYBEROCRACY
Analyzes the development of politics in cyberspace by researching changes in ethics, values and structures caused by electronic networks. Questions concerning nationalities, authority, intellectual property, dignity, and warfare lead this investigation.
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| Course 3 | Courses 1 2 4 5 6 7 8 9 10 Top |
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INTERNET STUDIES: MEDIA HISTORY & STRATEGIES
A short history of modern media, focusing on technological innovations, informs a new understanding of the algorithmic infrastructure of the Internet, and its political, military, economic, and cultural impact.
with Friedrich Kittler
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| Course 4 | Courses 1 2 3 5 6 7 8 9 10 Top |
| The course offers a broad, rigorous orientation for understanding the basic elements of media production, management and planning and intends to equip the student with the skills necessary to complete complex projects across various media. Students will also explore their personal strengths in various technologies, positions and tasks as well as their individual roles within the production process.
In addition to discussion sessions, group projects and presentations, lectures will help students handle typical problems of media management and production and focus on topics as intellectual property, media technologies, communication, distribution, competition, team organization, project management and marketing.
Group projects will demonstrate the proficiency level in project management, problem analysis and solving, programming, coding, visualizing, presenting and marketing. Proposals include methods and elements of information retrieval, databases, CVS (concurrent versions system), web services, technologies to be explored, methods and data to be visualized, and results presented and documented.
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| Course 5 | Courses 1 2 3 4 6 7 8 9 10 Top |
| Online Marketing, Information Architecture, and Search Engine Optimization offers a brief introduction into the history and strategies of online and direct marketing; discussing the fundamentals of marketing, advertising, online business and ecommerce; evaluating online media, properties, audience/ circulation, and affiliations/ relationships; optimizing information architectures and document structures; and teaching how to improve search engine rankings, maximize site traffic, and attract targeted traffic.
The course will explore the general system architecture and anatomy of search engines, including crawling, indexing, and searching. Students will learn about information retrieval, search engine generations, methods and technologies; focusing on the linkpopularity and authority based PageRank® system by Google, Inc. Lessons will clarify the underlying procedures, algorithms, and implications. Students will design and optimize information architectures and documents addressing the aforementioned concerns.
The course will also cover advanced methods of code, page and architecture optimization and discuss structural, legal and ethical implications. Students will analyze several case studies, investigate and improve the information architecture, page structure, search engine ranking and traffic of several online examples and assignments. Class members will participate in several directories, Open Source projects and online communities. Students will devise and program several related applications and solutions, and prepare a final project that demonstrates the mastery of the methods and technology discussed in the class.
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| Course 6 | Courses 1 2 3 4 5 7 8 9 10 Top |
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CYBERLAW, INTELLECTUAL PROPERTY / COPYRIGHT, COPYLEFT, AND COPYWRONG
The course will discuss notions of work protection, patents, trademarks, and copyright. The class will examine the history, theory, and development of patents and intellectual property and focus on the social, economical, and organizational issues of copyright and copyright protection. Participants of the class will also learn of alternative visions of intellectual property protection focusing especially on Open Source projects and licenses, including GPL, GNU, and evaluate the concept of Copyleft and Copywrong.
The class will give a short introduction into current copyright law, its implications, and discuss Fair use, library and educational exceptions.
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| Course 7 | Courses 1 2 3 4 5 6 8 9 10 Top |
| This course introduces the student to the history, philosophy, epistemology and analysis of media and mass communication. The class covers social, cultural, and political changes triggered by new media and communication technologies and presents current theory and research models. Students will specifically focus on the implications of the phonetic alphabet, the invention of the printing press, television, and cyberspace and will participate in a mixture of lectures, readings, discussions, experiments and projects.
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| Course 8 | Courses 1 2 3 4 5 6 7 9 10 Top |
| The course examines the theories and nature of marketing, propaganda, psychological operations, perception management, and several forms of (information) warfare under social, informational, and organizational aspects. The class will investigate the roots and development of such methods and operations in network concentric environments. Students will analyze different command, control, communication, computer, and information infrastructures and discuss advantages and disadvantages in order to uncover exploits and evolve the method or product.
Special attention will be devoted to social and cultural implications of marketing, propaganda and information operations and warfare as well as to challenges and responses imposed. Based on an investigation of the history and evolution of marketing, agitation, propaganda and (information) warfare, participants of the course will gain an understanding of risk and threat analysis to information systems, apply countermeasures, and develop adequate response systems. In order to equip students with the know how needed to respond to upcoming threats appropriately, special consideration will be given to a methodical and strategic understanding of footprinting, automated scanning and enumerating, exploitation of vulnerabilities in services, applications, systems, and networks as well as incident reporting, assessment, intrusion detection, response and honey pots.
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| Course 9 | Courses 1 2 3 4 5 6 7 8 10 Top |
| This course will provide a solid introduction into media design and hyper media design, including color, color theory, typography, multi media, and corporate identity design. The class will teach how to create basic Web pages using Hyper Text Markup Language (HTML), devise and develop basic multi media projects; understand and apply color theory, and use fonts, type and typography. The course will cover the basic HTML framework, font, type, and text formatting, images and graphics, as well as different color and perception models. Students will focus on design and aesthetic considerations but special attention will be devoted to readability, usability, coding syntax and implementation methods.
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| Course 10 | Courses 1 2 3 4 5 6 7 8 9 Top |
| Examines the history, theories, methods and effects of computer-mediated communication, focusing especially on building and maintaining online communities. Examples of online communication investigated include email, mailing lists, bulletin boards, chat rooms, hacker exchanges, peer to peer networks and Temporary Autonomous Zones. Students will work with, within and for virtual web communities and virtual reality environments.
The class will look at the differences in the pattern language of real world and virtual world and examine the relationship between the traditional world and virtual communities. Participants of the course will explore and implement several methods and techniques that allow them to design and develop online communities focusing on usability and sociability.
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