Hendrik Speck - MEDIA MANAGEMENT AND PRODUCTION

The course offers a broad, rigorous orientation for understanding the basic elements of media production, management and planning and intends to equip the student with the skills necessary to complete complex projects across various media. Students will also explore their personal strengths in various technologies, positions and tasks as well as their individual roles within the production process.
In addition to discussion sessions, group projects and presentations, lectures will help students handle typical problems of media management and production and focus on topics as intellectual property, media technologies, communication, distribution, competition, team organization, project management and marketing.
Group projects will demonstrate the proficiency level in project management, problem analysis and solving, programming, coding, visualizing, presenting and marketing. Proposals include methods and elements of information retrieval, databases, CVS (concurrent versions system), web services, technologies to be explored, methods and data to be visualized, and results presented and documented.

• CLASS INFORMATION
  • Course Objectives
  • Appointments
  • Course Format
  • Prerequisites
    
• CLASS SCHEDULE

• MATERIAL
  
• REQUIREMENTS

Students will gain experience in open source media production as well as in management and leadership theories, techniques and paradigms, including those encouraging a sense of social responsibility. The participants will also learn from the opportunity to apply these theories to a number of different competitive, structural, motivational, strategic, and organizational problems within their open source group projects and in the media word in general.

Students are encouraged to use office hours to discuss the assignments and/or course topics. Additional appointments and consultations can be scheduled with the (Teaching) Assistant.

The class will consist of a mix of lecture, group projects, discussion, online participation and in-class critiqueä sessions and presentations with potential users. A small set of readings are required to prepare for class and discussion, and an additional reading list will be provided to help teams explore problems they encounter as they work on their tasks, problems, and assignments. Throughout the course, students will iteratively critique each other's assignments, works, programs and designs. Volunteers from outside the course will be asked to review student work. Eventually there will be guest lecturers.

Students will complete their assignments in teams of two students. It is the responsibility of each student and team to select and complete one group project from the list of projects presented.

Experience in application and program development, information retrieval, usability engineering, interactive media and media design is required.