MARKETING, PROPAGANDA AND INFORMATION WARFARE

The course examines the theories and nature of marketing, propaganda, psychological operations, perception management, and several forms of (information) warfare under social, informational, and organizational aspects. The class will investigate the roots and development of such methods and operations in network concentric environments. Students will analyze different command, control, communication, computer, and information infrastructures and discuss advantages and disadvantages in order to uncover exploits and evolve the method or product.

Special attention will be devoted to social and cultural implications of marketing, propaganda and information operations and warfare as well as to challenges and responses imposed. Based on an investigation of the history and evolution of marketing, agitation, propaganda and (information) warfare, participants of the course will gain an understanding of risk and threat analysis to information systems, apply countermeasures, and develop adequate response systems. In order to equip students with the know how needed to respond to upcoming threats appropriately, special consideration will be given to a methodical and strategic understanding of footprinting, automated scanning and enumerating, exploitation of vulnerabilities in services, applications, systems, and networks as well as incident reporting, assessment, intrusion detection, response and honey pots.

Analyzing threats as defacing, hacking, cracking, intrusion, denial of service attacks, viruses, Trojan horses, key logger, shock measures, eavesdropping, surveillance, espionage, cyberwar and netwar, the class will explore active and passive responses as security management, authentication, encryption, auditing and monitoring. Students will apply theory on several examples and campaigns, work in teams on small projects, and participate in a mixture of lectures, readings, discussions, and experiments. The class will give a brief introduction into several theoretical, technological, social, legal, and ethical issues.

• CLASS INFORMATION
  
• CLASS SCHEDULE
  • Week 1 - Introduction
  • Week 2 - Online Marketing
    The Beginning. Green Card Lottery and Journoporn
  • Week 3 - Media, Ownership, Monopolies and Conglomerates
  • Week 4 - Marketing and Propaganda
  • Week 5 - Propaganda in World War II
    Cross Compatibility, Usability Engineering, GUI
  • Week 6 - Propaganda and Censorship
    in Salvador, Gulf War, Israel, Palestine, Yugoslavia, Afghanistan, Iraq
  • Week 7 - Hacktivism and Electronic Civil Disobedience
  • Week 8 - Crypto Anarchism, Cyber Havens
    Freenet and the Matrix
  • Week 9 - Information Operations I
    Guerilla Warfare
  • Week 10 - Information Operations II
  • Week 11 - Information Operations III
    Hacktivism
  • Week 12 - Information Operations IV
    Hacktivism, Netwar and Cyberwar
  • Week 13 - Information Operations V
    Intrusion (Detection), Assessment, and Response
  • Week 14 - Information Operations VI
    Policies, Intrusion (Detection), Assessment. and Response (Continued)

• MATERIAL
  
• REQUIREMENTS

Reading
Farmer, Dan and Wietse Venema. Improving the Security of Your Site by Breaking into it. (1993)
Lemos, Robert. “Author of Web attack tool speaks.” ZDNet News. (2002)
Mixter. Protecting against the unknown. A guide to improving network security to protect the Internet against future forms of security hazards.

Book
Stephenson, Neal. Cryptonomicon.

Resource
CERT. Computer Emergency Response Team

Information Operations, Warfare and Terrorism
Legal and Morale Issues
Final Project Presentation
Conclusion and Evaluation .

Reading
Denning, Dorothy E. “Cyberterrorism.” (2000)
Baudrillard, Jean. “L'esprit du terrorisme.” Le Monde. (2001)
The Bastard Operator from Hell #1

Video
Chomsky, Noam. Terrorism. (2002)

Resource
Baudrillard Jean. Das ist der vierte Weltkrieg. (2001)